Vishnu S Raj
Lead Product Designer
Professional Summary
Lead Product Designer with 12+ years across enterprise SaaS, brand, gaming, and AI-native products. Specializes in product strategy, UX strategy, design systems, and end-to-end design from research to delivery. Proven record leading design for global brands and enterprise platforms, building scalable design systems, and improving user experience and engagement.
Core Skills
- Product Strategy
- Product Design
- UX Strategy
- User Research
- Enterprise SaaS
- Design Systems
- Interaction Design
- Usability Testing
- Design Leadership
- AI-Native Product Design
- Motion & Storytelling
- Governance & Process Design
Experience
Lead UI/UX Designer, Saksoft
Lead end-to-end design from research to high-fidelity prototypes — building design systems, improving experience through testing and analytics, mentoring designers, and keeping the work aligned with business goals.
Lead UI/UX Designer, Quinnox Consultancy Services
Owned UX strategy, research, and interface design — creating scalable design systems, running usability testing, and partnering with developers and stakeholders to deliver seamless digital experiences.
Senior UI/UX Designer, Tata Consultancy Services
Designed research-driven experiences on modern UI principles — developing and maintaining design systems, running usability testing, and mentoring for consistency across projects.
Earlier Roles
UI/UX Designer at Infocrawlers Data Hunt Pvt. Ltd., Steadceler, Mconception and Keltron (2013–2016) — user research, wireframing, prototyping, and design-system contributions across cross-functional teams.
Featured Projects
Kruto
Problem: A global vodka brand needed a premium, compliant digital experience that converted across markets.
- Led UX strategy and end-to-end design of a premium, storytelling-led brand experience adopted across US and global markets.
- Designed an age-verification and market-selection flow meeting regional compliance while improving engagement.
- Established a reusable premium visual language and component system used in later campaigns.
Tools: Figma, Photoshop, Illustrator
Designer Transition Manager
Problem: Project ownership and context were lost when designers rotated off; the organization needed a governed handover system.
- Led enterprise UX and process design for a standardized, governed project-handover workflow with explicit ownership states.
- Designed a role-based governance model with permissions and full audit history, improving accountability and traceability.
- Built a knowledge-capture system and dashboard analytics that reduced knowledge loss and onboarding ramp time.
- Established a reusable enterprise design system for the platform.
Tools: Figma, Framer
Sachin Tendulkar Tribute
Problem: Make a story audiences already know — a cricket legend's career — feel emotionally fresh and worth experiencing again.
- Provided creative direction and led storytelling, structure, and pacing for an immersive, scroll-driven experience.
- Designed motion and interaction that heightened key emotional beats within a cinematic visual language.
- Delivered an emotionally resonant experience that reframed familiar content as a fresh narrative journey.
Tools: Figma, Framer
Additional projects: Maybelline × Fortnite (UX strategy, Campaign design); AI Learning OS (Product design, AI interaction).
Education
BE, Electrical & Electronics Engineering
Tools & Technologies
Figma, Photoshop, Illustrator, Framer, Adobe XD, Claude, ChatGPT, Gemini, Cursor, Lovable, Codex
Achievements
- Star Performer (×4)
- On Spot Award (×2)
- Enterprising Award
- Customer Focus Award
- All India Mobile Photography (3rd)